Desert Car Care
Website: http://www.desertcarcare.com
Industry: Automotive
Project Overview: Site Design & Development, SEO, Social Media, Google Adwords and Youtube Management.
As a local Arizona auto repair company with three valley locations, Desert Car Care was needing brand management and identity while expanding their business. It was important for Desert Car Care to promote specials and coupons and to get people scheduling appointments at each location. Starting with a new site design and developed in WordPress, we were able to develop the user experience to increase scheduling of online appointments.
After the initial site launch, SEO was implemented to target localized search results. Social media was also updated and managed to include direct communications from each individual location for promotions and car repair news. Youtube was finally implemented for car repair education and an additional outlet for site traffic.
Results: From natural Search Engine Optimization initiatives, site traffic has increased 200% year over year with online scheduling (conversions) increasing 170%.